It's hard to stand out when you're a gym. Crunch Fitness does it by promoting fun. From crazy classes to their "no judgments" attitude, there aren't any gyms quite like them.

This piece helps bring that attitude right into your own house, by creating a fun branded candy that reminds you of them every time you have one. Whether used as a direct mail piece or sold in stores for a bit of extra revenue, these Happy Pills are guaranteed to get your customers' attention.